Your audit reveals exactly what’s holding you back: technical issues Google penalizes like slow page speed, broken links, and missing meta tags, the specific keywords your competitors are ranking for that you’re missing, how your site performs on mobile devices where most Kenyan searches happen, and critical backlink gaps compared to businesses on Page 1. Most websites have 15-30 fixable issues they don’t know exist—problems silently costing you traffic and customers every single day.